Career fairs are a great place for job seekers and employers to connect. While no job seeker should expect to land a job at the career fair itself, she should set an expectation of connecting at least a dozen companies to have direct conversation with a recruiter, submit a resume and possibly set up a follow-up telephone interview. It is a great way to be in front of recruiters and polish up critical communication skills to sell you as a desired employee.
For employers, career fairs can be very useful in several ways. First and foremost, it is a great way to meet many job seekers in one place and collect resumes for current or future openings. It is a great way to get a feel of the quality and availability of potential employees in that general location. Niche career fairs that specialize in specific occupations or demographics are also a great way to meet potential employees for hard to fill positions or employee groups. Companies that are federal contractors, career fairs can be an invaluable resource to meet potential applicants that are women, minorities, veterans, and people with disabilities. Federal contractors are mandated to comply with the OFCCP regulations and diversity outreach programs and job fairs are another critical tool kit for the recruiter.
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